GameStop Material Handling Case Study
Key Technology
- GBI Tilt-Tray Sorter with Automatic Induction(~300 pieces per minute)
- Hytrol EZ Logic Zero Pressure Conveyor
- Ambaflex Powered Spirals
- Itoh Denki Powered Rollers
- B&L Structures Pick Module Stairs
Business Challenges
- Reuse as much of GameStop's existing conveyor as possible
- Keep electrical and controls costs and complexity to a minimum
- Get product up and down from the upper pick module level in a small footprint area
- Integrate infeed conveyor with a GBI tilt-tray sorter in very tight areas.
- Schedule conveyor mechanical and electrical installation in parallel with sorter installation
- Design and install a new IBC2003 compliant staircase in limited space, with space for a future third level on the pick module
Results
- Approximately 90% of the existing conveyor was eventually reused, reducing GameStop’s initial investment.
- Successful integration of takeaway conveyor system with the GBI tilt-tray sorter sped up the receiving process of incoming materials.
- BMH's solution allowed GameStop to keep up with the refurbishment rate on games and accessories, contributing to their 35% annual growth rate in repackaging and reselling previously owned products.









Receiving Value Added Process Area
Induction to Shoe Sorter
Induction to Tilt-Tray Sorter
Rejection Conveyor Lanes
Sort Bins
Shoe Sorter Mezzanine
Software Pick Module
Beam and Post System
Lift Pallets




